Are you a company or agency interested in our Social Listening services?

We help companies and agencies integrate Social Listening into their decision-making process, training teams, designing workflows and delivering actionable insights with measurable impact.

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Social Listening solutions for your team or project

We offer online courses, consulting sessions, and themed masterclasses for companies and agencies that want to use Social Listening professionally. Whether you’re looking to train one person or purchase multiple seats, we provide flexible options, customized pricing, and professional invoicing.

Social Listening Courses

Fundamentals Course – Social Listening for beginners

Learn from zero how to detect real insights using free tools and practical examples.

✓ Self-paced, 100% online
✓ 3 hours of video lessons
✓ Access to exclusive Webinars and Community
✓ Unlimited access to classes and downloadable resources
✓ Certificate included

social listening advanced course

Expert Course – Professional Level Social Listening

Apply Social Listening strategically with advanced tools and real case studies.

✓ Self-paced, 100% online
✓ 10 hours of video lessons
✓ Access to exclusive Webinars and Community
✓ Unlimited access to classes and downloadable resources
✓ Certificate included

comprehensive social listening training

Full Pack – From Beginner to Pro

From beginner to expert: with this complete program, you’ll master Social Listening with impact.

✓ Self-paced, 100% online
✓ Access to both courses: Fundamentals + Expert
✓ Access to exclusive Webinars and Community
✓ Unlimited access to classes and downloadable resources
✓ Certificate included

Team Training Options

Tailored training for teams and multiple-access licences available. Contact us for pricing.

Request a customized course proposal

Social Listening Services

Asesorías 1:1 Asesorías 1:1
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Consulting

Do you have a Social Listening challenge with your brand, client, or team and need strategic clarity tailored to you?

This session is designed to help you apply Social Listening effectively to a specific case, from designing a strategy, reviewing processes, defining KPIs, improving reports, or simply clearing doubts and unlocking your analysis.

How does it work?

☑ Fill out a short form with your company details and needs.

☑ I’ll analyze your case and prepare a personalized proposal (approach, duration, and budget).

☑ Within 48 hours, you’ll receive the next steps by email.

Why is the process different?

Every company or agency faces unique challenges. That’s why I review your case before offering a session in order to provide a useful, tailored solution.

What will you receive?

A proposal customized to your team and goal, including suggested dates and session type (one-time or ongoing support).

Request a Consulting proposal
Masterclass (en Español) Masterclass (en Español)
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Masterclass

Would you like to bring a customized Social Listening class to your business school, agency, or company?

An online class (30 to 60 minutes - your choice) where I show how to apply Social Listening in a practical way, using accessible tools, real examples, and a strategic approach tailored to your audience.

Topics adapted to different audiences:

☑ Marketing and communications students: Practical introduction and emerging trends.

☑ Content creators and influencers: How to identify what your audience wants, find inspiration, and apply it to your strategy.

☑ Agency or brand professionals: How to integrate Social Listening into your campaigns, reporting, or analysis.

☑ Use of specific Social Listening tools.

What’s included:

☑ Real examples and use cases.

☑ Actionable insights from minute one.

☑ Live Q&A space..

Request a Masterclass proposal

Benefits of working with us

  • Professional invoicing

  • Business-friendly terms and conditions

  • Personalized support and guidance

  • Option to combine multiple services

Patricia

Fernández

Expert in Social Listening and Digital Conversation Analysis.

☑ 6+ years as Social Listening Lead for Europe at Coca-Cola.
Trained over 40 teams in Social Listening tools and strategy.
☑ Hands-on experience with global brands and leading agencies, such as WPP, Ogilvy, Comdata, and Findasense.
☑ Speaker and educator on LinkedIn and at top business schools.
☑ Recognized as one of the Top Social Intelligence Influencers 2025.

Logotipo de Coca-Cola en color rojo
Texto que dice 'WPP' en letras azules decoradas con puntos
Logotipo de Comdata, con un símbolo circular azul y rojo y letras en azul
Logotipo de Netflix en color negro y rojo con comillas rojas en la parte superior izquierda y en la parte inferior derecha.
Logotipo de la marca Ogilvy en letras rojas y negras.
Patricia Fernández Social Listening specialist
I'd like to know more

¿Why choose Social Listening Co.?

Practical, flexible, strategic training

social listening tools

Multi-tool

Learn to use and compare both free or accessible tools, adapted to your reality.

social listening online community

Online Community

Join a private space where you can ask questions, share experiences, and learn from other professionals in the industry.

social listening use case

Real Cases

Training based on real experiences inspired by concrete business situations.

social listening webinar

Webinars

Live sessions with tool demos, doubt resolution, and analysis of new sector trends.

social listening certification

Certification included

Receive your professional certificate upon completing the course, ideal for boosting your work profile or portfolio.

social listening templates and resources

Templates & Resources

Receive access to guides, analysis structures, and formats, ready to use with your clients or team from day one.

Real Opinions


“I was fortunate to have Patricia as a guide to improve the structure and strategic focus of my analyses, as well as to think beyond the data and refine the narrative of my reports. Her support was invaluable and helped me grow professionally.”

Charles B. - Digital analyst

“Patricia is one of those people who exudes confidence and expertise from the very first moment. Her empathy and patience make you feel comfortable asking anything, and her examples are always highly practical and applicable.”

Samantha C. - Senior Digital Marketing Strategist at Styleheads

“After my experience as a Social Media Analyst at two agencies, I can say that few people teach with such clarity and strategic focus as Patricia. Her training changed the way I analyze social content.”

Hamza A. - Digital analyst Ex Comdata & Ogilvy

“What I appreciate most about Patricia is that she genuinely wants you to learn. She doesn’t just give you a theoretical lecture, she guides you, listens, and equips you with the tools to make data-driven decisions.”

Luisa S. - Research and Insights Lead

“Patricia is a truly exceptional social listening expert. During the time we worked together, I was always impressed by her ability to transform raw data into strategic, actionable insights. Her deep understanding of online consumer behavior enabled us to create more effective and impactful campaigns. Patricia’s strategic mindset and collaborative spirit made her an invaluable partner.”

Mateusz W. — Data & Intelligence Director at Ogilvy

FAQ

  • Yes. You can book a one-on-one session to analyze your specific case. It’s ideal if you have a brand, project, or client and need clarity or actionable ideas.

  • Yes. We provide discounts if you need to train several people. Let us know how many accesses you require, and we’ll send you a quote with the best terms.

  • Yes, upon request. Sessions can be held online or in-person for events, universities, agencies, or companies.

  • Request a personalized proposal where you can share your situation with us. We’ll help you choose the option that best fits your needs.

  • Yes, I issue standard or simplified invoices depending on the type of client. I also offer discounts for groups or teams.

  • Social Listening (or digital active listening) is the practice of analyzing what people say online—on social media, forums, reviews, and other platforms—to better understand their opinions, needs, and emotions.

    It helps you make smarter decisions in marketing, communication, innovation, and reputation management. With Social Listening, you can spot trends, prevent crises, create relevant content, and connect more effectively with your audience.

  • Yes, you can enroll in any of the courses even if it’s for just one person. We’ll send you a tailored proposal and an invoice with your company’s tax details.

  • Yes. You can mix courses, consulting sessions, and masterclasses based on your needs. Share your situation with us, and we’ll help you find the best solution.

  • Of course. You can choose just one or opt for the Complete Pack, which includes both main courses at a special price.

Would you like more information?

Request a customized proposal